Reflection on the Past Week (12/1/14-12/7/14)

The past week my group and I have been working hard at simultaneously getting the store-front project done, and at getting the $200 project done. I am the project manager of the store-front project, and as a group we decided it would be best to create another branch of Alua's family's 4A Coffee shop. I assigned roles for everyone to complete the tasks given last week, and we all managed to collaborate and get parts 1-3 of the project done. We are all very excited to be coming up with a potential plan to create another 4A Coffee. I worked on part 3 of the project, and was fortunate enough to have learned a bit about what a "SWOT" analysis is from Ms. Stevens' business class a few years ago. I used that information that I learned to create the "SWOT" analysis to understand the potential market and competition in the surrounding area of the potential retail space for 4A Coffee.

In other news, the $200 project is in great shape. We broke-even on Thursday! All of us are extremely excited that we were able to work together to get to this place. We were fortunate enough to get ahead of the game by buying our #Warriors stickers a couple of weeks ago. We have reached out to teachers, faculty, and students, all of which are very excited to buy the #Warriors sticker. A lot of our time this week was spent selling stickers one-on-one in the hallways and in classrooms. Unfortunately, the weather at Powder Puff was not ideal and we were unable to sell the stickers at the game. We have been working hard to come up with other alternatives for selling the stickers at new venues. Our next idea is to sell the stickers at a big basketball game in the gym. We think that our target market widely includes the "Superfans," and selling stickers to them at the game will create a huge profit. Shriya, Alua, and I talked to Mr. Williams, the assistant-director of athletics, about advertising our stickers on Brookline Athletics' social media pages. Many students follow the social media pages online, and so it would make sense to advertise through the social media. We hope to give some of our profits to the athletics department. Shriya and I talked to Mr. Marcus on Thursday and came up with a deal to sell the stickers at the School Store. Because all of us are seniors, we have found it hard reaching out to people in the grades below us. By selling at the school store, we hope to broaden our market to include all of the grades at BHS. We gave the store 10 stickers as a test-run to see how the product will sell. We agreed on a set price of selling the stickers for $3, and the school store would keep $.50 in profit per sticker for labor and location of selling.