This week our group worked hard at simultaneously managing the store-front project, and the $200 project. We set-up a time slot for next Thursday to sell stickers in the Atrium during E-block. The main office approved our plans, and we hope that this will be a big event that will increase our overall profit. We have also started to consider other options for re-investing our profit from the stickers, into new projects. Last week, we broke-even, and so we want to potentially use the money we are making (and maybe some of the original $200) to invest in a new project. We think that selling multiple products could open up a wider market. Hopefully in the long-run we would profit from this.
Shriya has been working hard on creating a poster campaign for our sticker project. She has reached out to many of the well-known athletes around the school to have them take a picture with our stickers. Our target market includes the Super Fans and athletes at BHS, so reaching out to well-known athletes will hopefully draw this market in. Shriya is compiling all of these pictures into a collage that we hope to spread through the Brookline Athletic department's Instagram account, and potentially through other forms of social media.
After getting feedback on parts 1-3 of the store-front project, we worked diligently to fix the errors, and re-submit it. All of us learned from the feedback given, and were able to fix our individual parts to better the project and its goals as a whole. We also began to work on parts 4-6 on the storefront project. Alua's parents were kind enough to give us access to the lists of their expenses and revenue from the first year of starting up 4A Coffee. We were able to use this data to create our own excel sheets that explain the potential finances for a new branch of 4A Coffee.
All of us are really excited to be working together on these projects. We are learning so much from the hands on experience. I think that it is safe to say that all of us are beginning to acknowledge all of the hard work that is involved in starting up a new business.
Thanks for this thorough report. I'm glad you're thinking about how you might expand your work with the money you've made so far. Your group is way ahead (in terms of time) than the others, and we'll need to extend the deadline for the project until after the break so everyone has time to sell. This will give you more time to think about how you might re-invest. Sounds like you're putting together an active social media campaign. See if there's a way to use the network you're developing by this for whatever comes next. You've worked hard to create this network; now you can use it.
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